SCOTTS
/
SCOTT THE SCOT
Who is better to represent the Scott’s brand and all that it stands for (grass) than a large, slightly unhinged Scottish man who really loves grass?
We partnered up with Kristopher Hivju, known for his fiery role on Game of Thrones, to bring Scott to life.
He’s unapologetic, here to help, and super into all things grass.
/FILMS
/TIKTOK Scott gave his approval of Scotts users via TikTok duets
/PHOTOGRAPHY
/RECOGNITION
/MY ROLE
collaborated on idea concepted through production.
My partner and I chose Kristopher to be the face of the project, and worked all the way through to being on set with the man himself. We also developed all of the social and digital for the project.
AD: Rachel Cerchiari
CW: Kathryn Nicolai
ACD: Ian Todd
CDs: Ben Salsky & Tim Vaccarino
Director: Hey MAMA TV
Photographer: Justin Bettman
Made at MullenLowe